Why there is so much hype around hyaluronic acid

Updated: May 7, 2020

Hyaluronic acid is one of the most prominent ingredients in the skincare industry – its taken over the high street shelves, our TV commercials, our basic of moisturisers.

For most of us (-the beauty-obsessed), we understand hyaluronic acid equals hydration, but what is there? Is this just another overly-hyped ingredient? How does hyaluronic acid work alongside other acids in our skincare routines, and what are the best products to use?

This post delves into why the industry love hyaluronic acid so much, why we should all be using it right now, and the hottest products on the market

What is hyaluronic acid?

HA, or more commonly referred to as hyaluronic acid, is a substance that we naturally produce in the body.

It’s role is to provide lubrication to connective tissues in the human body.

Hyaluronic acid is INCREDIBLE because:

  1. It holds up to a 1000 times in its own weight in water

  2. It has a sponge-like mechanism that grabs onto moisture and holds onto it

  3. It’s beneficial and safe to use on all skin types


GIF: lookhuman.tumblr

Why should we use it?

Because everybody needs hydration – even oily skin.

As we get older, our hyaluronic levels tend to decrease along with collagen which results in a lack of hydration in the skin. Environmental factors, our health and lifestyle factors can also cause this common appearance that comes with dehydrated skin; fine lines, dullness and a rough-feeling surface.

What does hyaluronic acid do for the skin?

Hyaluronic acid primarily does two great things for the skin: it hydrates and plumps. This hyped ingredient also has antioxidant properties by improving the skin’s protective barrier and healing system.

With regular use of a topical hyaluronic acid product, the skin will show a noticeable improvement in skin tone, texture, hydration and health.

Water droplets on skin

Quite often, a hyaluronic acid product with also contain the vitamin B5 on the label. This is because both ingredients work very similarly; both are humectants and work by attracting and retaining water.

DID YOU KNOW? Hyaluronic acid is one of the key ingredient’s that makes up most of the industry’s dermal fillers.

What are the best hyaluronic acid-based products to use?

You can easily find hyaluronic acid in a wide selection of face masks, eye creams, serums, essences, lotions and toners, moisturisers and injectable fillers.

When you are searching for the right one for you, make sure you are looking out for the following on the bottle’s ingredient list:

Sodium Hyaluronate

Hydrolyside hyaluronic acid

Sodium acetyle hyaluronate

Below are my top picks (tried and tested) for those of you that are looking for a hyaluronic serum that works.

1) Skinceuticals B5 Gel

RRP: £65 for 30ml at skinceuticals.co.uk

Skinceutical B5 Gel

Image: Skinceuticals

This Skinceuticals serum is one of my holy grail items and although it’s pricey, it is totally worth the commitment. It leaves a smooth and dewy finish to the skin’s surface which is a must if you happen to be of a dry skin type like me – oily skin’s are better suited to..

2) Dermaquest B5 Matte

RRP: £64 for 29.6ml at dermaquestinc.co.uk

Quite a few of my clients have stopped relying on moisturisers within just a few days of using this because of this product’s potent hydration.


Image: Dermaquestinc

Dermaquest claim that a couple of pumps of their B5, has the same effect on the skin as drinking 8 glasses of water. This hyaluronic acid-based product is most effective on oily and acne-prone skins due to the added ‘microsponges’ that absorb excess oil and reduce the appearance of shine throughout the day.

3) Glossier Superbounce

RRP: £24 for 15ml on glossier.com

Don’t be fooled by the cutesy, pink packaging that Glossier are known for; this is a no-frills, results-driven product that promises to give that bounce back into the skin.


Image: Glossier

I have found that this product works best when applied in the morning, prior to a moisturiser/primer. The bottle is small compared to the rest of the products in this list, but the results are immediate.

4) The Ordinary Hyaluronic Acid + B5

RRP: £5.90 for 30ml at the ordinary.com

The Ordinary Hyaluronic Acid and B5

The most attractive point about this product is the price – just under £6 for a product fuelled with hyaluronic acid is a great deal.

It’s one of The Ordinary‘s most best-selling products and I often use this daily alongside other acids and lotions. It should last you 3-4 months with daily use and I find myself topping up the second I know I am going to run out of it.

5) Medik8 Hydr8 B5

RRP: £32.00 for 30ml at facethefuture.co.uk

This has won a ton of five star reviews online and only because of course, Medik8 have impressed us all again. This cosmeceutical serum is lightweight enough to use twice a day and the bottle’s packaging limits product waste (you only need a few drops.)

Image: Medik8

Can I use this with other acids?

The answer is yes, you can.

Hyaluronic acid doesn’t encourage exfoliation like many other acids out there (glycolic, lactic & salicylic) so you can use this alongside all of your other products without any risk of irritation.


Hyaluronic acid is great to use anytime on anyone & also works beautifully alongside other products.

HA is a hydrator, a skin plumper and antioxidant. Find it in fillers, face masks and serums and expect instant results.

Have you got a favourite hyaluronic product? Comment below or find me on social media.

#dryskin #hydration #TheOrdinaryhyaluronicacid2B5 #hyaluronicacid #TheOrdinaryreview

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